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SONY MOBILE

 


I was the creative lead on Sony Mobile for two years and oversaw several global projects. Working on the initial strategy through to the design and final artwork, I produced engaging creative that was flexible enough to work across a multitude of media channels and international markets.

 

I managed the rollout of our creative, produced TV storyboards, and created guidelines and global toolkits – so my attention to detail had to be sharper than a 4K screen.


Agency: MESH

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Gary Higgs | Creative Director | Creative Consultant | Advertising & Marketing

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